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On the evening of August 25th, the closing ceremony of the 3rd Jinan Fashion Week 2026 and the final of the "Top Ten Professional Models of Shandong Province" competition concluded successfully at Luochou Clothing City. The five-day fashion industry event came to an end.
This year's fashion week was themed "Qianhe Illuminates Fashion, Luochou Embarks on a New Journey", focusing on the upgrading of local textile and clothing industries. It featured six special fashion shows including sports and outdoor wear, men's wear, children's wear, women's wear, workwear, and winter wear. More than 300 Luochou brand products were showcased on the stage. The opening ceremony reached a signing of strategic cooperation in the fashion industry between China and South Korea, opening up a regular channel for designer visits, trend research, and channel sharing. Concurrently, the Qilu Fashion Conference and the National Clothing Distribution Market Connection Conference were held, conducting in-depth exchanges on brand cultivation and supply chain upgrading. Online live streaming for product promotion and offline commercial attraction were carried out simultaneously, achieving a synergy between fashion shows and commercial activities.
The closing ceremony featured a grand show by local brands and an exhibition of intangible cultural heritage art performances. The top ten model selection and awarding ceremony were also completed simultaneously. After the conclusion of the fashion week, commercial and consumption activities will continue.
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